F
Antifreeze
What if the apocalypse had already begun?
This project reimagines survival in a future society through branding design that turns emergency essentials into a meaningful object.
The survival kit, actually produced, contains fever reducer, cold relief, headache and digestive medicine. Each item is packed in sustainable tin cases and paper, like a time capsule protecting humanity’s health. With a retro-futuristic aesthetic, the design bridges past visions of tomorrow with the urgent needs of today.
It is not only a survival tool, but also a branded artifact that speaks of resilience, sustainablity, and hope.